A smarter digital strategy. More qualified leads. Measurable growth.
When new owners took over All Event Rental, they inherited a website that wasn't working for their business. Recipi rebuilt their online presence, integrated rental software, and launched a smarter advertising strategy that delivered measurable results.
Performance figures are based on reported campaign results. Individual results vary.
Great rental business. Wrong online experience.
When the new owners acquired All Event Rental, they inherited an outdated Shopify website that wasn't designed around how event rental customers actually shop.
Visitors struggled to find what they needed, the website lacked useful content, and there was little search engine visibility for important rental products and event types. Their advertising campaigns were also generating expensive traffic without converting enough visitors into quality rental leads.
Confusing Customer Experience
A traditional ecommerce storefront wasn't suited to customers planning events, browsing rental inventory, and requesting quotes.
Limited SEO Visibility
Thin website content and missing landing pages restricted the company's opportunity to appear in searches for its most important rentals.
Disconnected Rental Workflow
Inventory discovery and quoting needed to work more naturally with the company's rental management software and sales process.
Inefficient Advertising
Google Ads clicks were costing approximately $10 each, leaving significant room to improve advertising efficiency and lead generation.
We didn't just build a new website. We built a better growth system.
Recipi rebuilt All Event Rental's digital presence around the way customers actually search for, explore, and book event rentals.
The new system combines a rental-focused website, stronger SEO content, engaging visuals, integrated inventory and quoting tools, and targeted Google advertising. Each part works together to attract, engage, and convert better customers.
Rental-Focused Website & SEO
We rebuilt the website with clearer navigation, compelling content, and dedicated landing pages for important rental categories and target event types. Every page was designed to help customers find what they need and take the next step.
Goodshuffle Pro Integration
We fully integrated the website with Goodshuffle Pro, creating a more seamless experience for browsing rental inventory, building wishlists, and submitting quote requests.
Engaging Photos & Video
We refreshed the website's imagery and added engaging videos that showcase the company's equipment and rental experience, helping customers envision their own events.
Smarter Google Ads Campaigns
We launched new Google Ads campaigns focused on relevant search intent and better landing page experiences, dramatically improving click costs and generating more conversions.
Lower click costs. More conversions. Better conversations.
The impact went well beyond a more professional website. Google Ads click costs dropped from approximately $10 to $3 while reported conversions increased by 300%.
The sales team also reported receiving better-quality inquiries, while website visitors became more engaged with the new content and inventory experience. Engagement improved significantly, and bounce rates declined.
“Recipi is our secret weapon. We wouldn't be where we are without your service.”
— Mark, All Event Rental
Your rental business deserves marketing that actually understands rentals.
Whether you're struggling with an outdated website, expensive advertising, or inconsistent leads, Recipi helps rental companies build smarter, more effective marketing systems.
Let's Talk About Your Business ↗Event Rental Marketing · Website Design · Google Ads · Goodshuffle Pro Integration
Don’t Start Your Rental Journey Alone.
The team at Recipi brings decades of experience in rentals and marketing to your new business. For a small monthly fee, you get:
A professional business website with strong SEO.
Professional advertising campaign creation and management
Equipment consultation (what to buy, what to avoid)
Rental business advice & guidance (should I incorporate? How should I do invoicing? How can I grow?)